About · The Growth Dept.

Built for ambitious brands that want more than vanity metrics.

We blend data, storytelling, and strategy to unlock sustainable growth that doesn’t just look good on paper — it works in the real world.

Our Mission

We exist for the brands that are done playing small.

Most marketing advice is built for companies that already have everything figured out. We work with the ones still in the middle of figuring it out. The founders, the side hustles turning serious, the small teams with big ideas and not enough hours in the day.

We bring the strategy, the structure, and the straight talk. You bring the vision. Together we build something that actually works.

The Strategist

Meet Zahria Harvey.

Enterprise-level experience, brought to founders, startups, growing businesses, and organizations looking to scale with intention.

Zahria Harvey, Founder of The Growth Dept.

I didn’t start here. I started in the rooms most consultants only read about.

Before The Growth Dept. existed, I was behind the scenes at some of the most recognized brands in the country, managing multi-million dollar media budgets at The Home Depot, leading campaigns for Warner Bros. Discovery, HBO Max, Cartoon Network and Adult Swim, and building growth strategies for organizations like the NBA, WNBA, Peloton, and GirlTREK.

I’ve sat in the strategy meetings. I’ve managed the spend. I’ve watched what works at scale and what looks good in a deck but falls apart in execution.

What I noticed is that the thinking that makes enterprise brands win isn’t complicated. It’s just not accessible. Most founders can’t afford an agency retainer, don’t need a 40-person team, and get handed templated advice that was never built for where they actually are.

That’s the gap The Growth Dept. exists to close.

I built this to give founders and growing businesses the same strategic rigor I applied at the enterprise level. Something packaged into clear engagements, at a price point that makes sense, with someone who actually picks up the phone.

You don’t need a massive budget to think like a big brand. You need the right plan.

Meta Media Buying Certified Pinterest Media Planning Certified 7+ Years of Experience Retail · Media · Entertainment · Nonprofit · Consumer
Trusted experience

The brands that shaped culture.

A selection of the brands and organizations Zahria has helped grow over the course of her career.

The Home DepotWarner Bros. DiscoveryHBO MaxCartoon Network Adult SwimAllStateNBAWNBA PelotonEssenceTVOneGirlTREK
Our core values

Four principles, never compromised.

Growth is both an art and a science — these values guide every engagement we take on.

01

Clarity Over Clutter

Growth is strategic, not accidental. The best marketing starts with clear goals, focused messaging, and intentional execution.

02

Boldness Wins

Safe doesn’t stand out. We help brands take smart risks, tell better stories, and create work that earns attention.

03

Data + Creativity

The strongest campaigns live at the intersection of insight and imagination. We use both to drive meaningful results.

04

Sustainable Scale

We don’t chase empty numbers. We build foundations that support long-term growth, stronger relationships, and lasting impact.

Ready when you are

Ready to grow with intention?

Let’s build a strategy that works in the real world.

Book a Consultation